Rosalía Doesn’t Want to Take It Easy
On Lux, her intense and expansive new album, Rosalía pushes the boundaries of pop music. While many artists today seem eager to embrace the pop girl image, Rosalía stands apart.
Contemporary Pop Trends
- Last year, Taylor Swift shifted from identifying as one of the “tortured poets” to calling herself a “showgirl,” releasing a brief album with compact songs co-produced by Max Martin and Shellback.
- The hottest new act might be Huntr/x, the fictional girl group from the animated Netflix film KPop Demon Hunters.
- Demi Lovato returned to her roots with “Fast,” a catchy, superficial club track, from her aptly titled album It’s Not That Deep.
- Machine Gun Kelly experimented with a new image in his video “Cliché,” mimicking a boy-band star, which led to widespread mockery and prompted him to clarify,
“It’s a pop song, man.”
Rosalía’s Unique Position
Unlike others, Rosalía is a trained flamenco singer from Spain who gained international attention in 2018 with El Mal Querer, an album blending flamenco and pop. This project also served as her thesis at the prestigious Catalonia College of Music.
Her work transcends typical pop boundaries, demonstrating a rare depth and cultural fusion.
Rosalía’s approach contrasts with many who adopt a more commercial or superficial style, highlighting her commitment to artistic evolution.
Summary: Rosalía distinguishes herself by blending flamenco with pop, resisting easy trends and crafting a deeply creative, boundary-pushing sound.