M&S Expands Zalando Logistics Partnership to Speed Up European Deliveries
In its Q3 results announcement, Zalando revealed a new logistics deal with the UK retailer Marks & Spencer (M&S). This expands their previous partnership, which began in 2022, when M&S fulfilled orders via three European marketplace partners: Zalando, About You, and Amazon.
Starting early next year, Zalando’s B2B logistics service, ZEOS, will handle M&S’s entire online direct-to-consumer business across continental Europe.
Strategic Importance of the Partnership
M&S’s decision to deepen its relationship with Zalando follows strong recent growth online, with sales through Zalando increasing by 131% compared to last year.
By leveraging ZEOS, M&S will benefit from a unified stock pool and an advanced order management system that covers Fashion, Home, and Beauty products.
Market Reach and Synergies
- The expanded logistics service by Zalando will operate across 21 European markets.
- Zalando already supports another major UK retailer, Next, demonstrating its strong position as a logistics partner for British companies venturing into mainland Europe.
"ZEOS will create one single stock pool as well as an advanced order management system for Fashion, Home & Beauty products."
This collaboration highlights how UK giants see Zalando as the key logistics provider to effectively serve their customers across Europe.
Author’s Summary
M&S’s expanded Zalando partnership aims to accelerate deliveries and optimize inventory management across Europe, reflecting strong UK retailer confidence in Zalando’s logistics capabilities.